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2024 STUDY ABROAD PROGRAM


3 Credits

Cannes Lions
JUNE 15 – 22

online pre-work
JUNE 3 – 10

post-program
work due
JULY 8
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FOR STUDENTS
PASSIONATE ABOUT BRANDS + CREATIVITY
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photo: Marco Derksen

Study how top brands develop winning strategy.

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Learn how firms execute brand strategy in ways that explore the boundaries of imagination.

Access to world-class ideas on using design and creativity as a force for good.

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Discover new trends and new technologies.

Visit with brand and agency leaders in a networking event like no other.

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Sessions with the brands and agencies on supercharging growth through creativity.

Be at the Cannes Lions award ceremonies.

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2023 attendees include Apple, P&G, Unilever, Amazon, Samsung and many more of the biggest companies in the world.

See, first hand, mind-boggling creativity.

 

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Be a part of program where you can meet and learn from

some of the world's most

influential people.

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YOUR PROGRAM LEADERSHIP
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Dr. Nancy Gray

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W.P. Carey

School of Business,

Department of Marketing

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Dr. Juan Mundel

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Walter Cronkite School of Journalism & Mass Communication.

Global Initiatives

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Ms. Megan Mcleroy

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W. P. Carey Undergraduate Programs,

Major Advising

Your Leadership
QUOTES FROM CANNES LIONS 

I really believe that our job is not just to market to sell, but also market to serve. And understanding your audience and serving that audience, super-serving that audience, is I think one of the biggest challenges that we have as a marketing community in today's age.

Marc Mathieu 

CMO of Samsung Electronics America

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