2020 STUDY ABROAD PROGRAM
 
Three Weeks 
Credits
JUNE 15 – JULY 3
FOR STUDENTS
PASSIONATE ABOUT BRANDS + CREATIVITY

photo: Marco Derksen

Study how top brands develop winning strategy.

Learn how firms execute brand strategy in ways that explore the boundaries of imagination.

Access to world-class ideas on using design and creativity as a force for good.

Discover new trends and new technologies.

Visit brand and agency offices in Paris and Barcelona.

Sessions with the brands and agencies on supercharging growth through creativity.

Be at the Cannes Lions award ceremonies.

2018 attendees included Apple, P&G, Unilever, Amazon, Samsung and many more of the biggest companies in the world.

See, first hand, mind-boggling creativity.

 

Be a part of program where you can meet and learn from

some of the world's most

influential people.

Jessica Lake

YOUR PROGRAM LEADERSHIP

Dr. Nancy Gray

..

W.P. Carey

School of Business,

Department of Marketing

Michelle Laws

..

W.P. Carey

School of Business,

International Programs

Coordinator

 
QUOTES FROM CANNES LION 2018

I really believe that our job is not just to market to sell, but also market to serve. And understanding your audience and serving that audience, super-serving that audience, is I think one of the biggest challenges that we have as a marketing community in today's age.

Marc Mathieu 

CMO of Samsung Electronics America

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© 2019 GrayMatter Creative

This program is offered by the W. P. Carey School of Business, Arizona State University. Business Administration, 300 E Lemon St, Tempe, AZ 85287, USA | https://wpcarey.asu.edu