2021 STUDY ABROAD PROGRAM
3 Credits
Cannes Lions
JUNE 19 – 26
post-program
coursework due
July 11
photo: Marco Derksen
Study how top brands develop winning strategy.
Learn how firms execute brand strategy in ways that explore the boundaries of imagination.
Access to world-class ideas on using design and creativity as a force for good.
Discover new trends and new technologies.
Visit with brand and agency leaders in a networking event like no other.
Sessions with the brands and agencies on supercharging growth through creativity.
Be at the Cannes Lions award ceremonies.
2021 attendees include Apple, P&G, Unilever, Amazon, Samsung and many more of the biggest companies in the world.
See, first hand, mind-boggling creativity.
Be a part of program where you can meet and learn from
some of the world's most
influential people.
Jessica Lake
YOUR PROGRAM LEADERSHIP
Dr. Nancy Gray
..
W.P. Carey
School of Business,
Department of Marketing
Michelle Laws
..
W.P. Carey
School of Business,
International Programs
Coordinator
QUOTES FROM CANNES LION 2018
I really believe that our job is not just to market to sell, but also market to serve. And understanding your audience and serving that audience, super-serving that audience, is I think one of the biggest challenges that we have as a marketing community in today's age.
Marc Mathieu
CMO of Samsung Electronics America
1 / 4